How Do Beginner Lash Techs Get Clients
As a beginner in lash tech, attracting new clients can be challenging. With so many experienced and established lash techs, standing out and differentiating yourself can be difficult.
However, with some targeted marketing efforts and a commitment to building your brand, you can begin to attract new clients and build a loyal customer base. This article provides tips and strategies to help beginner lash techs get clients and grow their businesses.
1. Leverage your network
One of the easiest ways to start building your client base is to reach out to friends and family members. Let them know you’re offering lash services and ask if they want to get their lashes done. Consider offering them a discounted rate in exchange for referrals or social media posts showcasing your work.
2. Collaborate with other beauty professionals
Consider partnering with other beauty professionals, such as hair stylists or makeup artists, to offer bundled services or referral programs. You could also provide free or discounted lash extensions for other professionals in exchange for introducing you to their clients.
3. Create a portfolio
A portfolio of your work is essential for showcasing your skills and attracting new clients. Take high-quality photos of your work and create a professional portfolio to share on social media and your website. You can also create a Lookbook to display your work more comprehensively on your website.
Social media is an essential tool for marketing your lash business. Make sure to create a professional and consistent online presence that showcases your work and unique style. Consider partnering with influencers or running sponsored posts or advertisements to reach a wider audience.
5. Attend industry events
Networking is a powerful way to connect with other professionals and potential clients. Attend industry events like conferences, workshops, and trade shows to meet other lash techs and build relationships with potential clients.
6. Offer promotions
Offering special promotions, such as discounts or free add-ons, can be a great way to incentivize new clients to try your services. Promote these promotions on social media, your website, and through word-of-mouth.
7. Encourage online reviews
Positive reviews can be a powerful tool for attracting new clients. Encourage your clients to leave reviews on your website or social media pages and offer a discount or free service in exchange for doing so. Make sure to respond professionally and graciously to all reviews, whether positive or negative.
Building a client base as a beginner lash tech takes time, effort, and dedication. By leveraging your network, collaborating with other beauty professionals, creating a portfolio, utilizing social media, attending industry events, offering promotions, and encouraging online reviews, you can begin to attract new clients and establish yourself as a skilled and reliable lash tech. Remember to prioritize quality, safety, and client satisfaction in everything you do, and be open to feedback and suggestions for improving your services and growing your business. With persistence and dedication, you can build a thriving lash business that provides excellent results for your clients and allows you to achieve your professional goals.
Read the below links you will know the knowledge and tips for your eyelash extensions business:
- Best Eyelash Extensions for Almond Shaped Eyes Mapping Techniques
- How to Do Wispy Eyelash Extension Mapping: A Step by Step Guide
- What is the difference between Volume & Mega Volumes Lashes?
- What are the different types of lash extensions
- How to do lash extensions for beginners? A comprehensive guide